Aroma Café Ladies Branch

Aroma Café Ladies Branch

DURATION

3 Months

DURATION

3 Months

CLIENT

Aroma Café

CLIENT

Aroma Café

Interior Design

Interior Design

Mood and Concept Development

Mood and Concept Development

Custom Furniture Selection

Custom Furniture Selection

Landscape Integration

Landscape Integration

PROJECT OVERVIEW
PROJECT OVERVIEW

This 100 sqm branch in Dubai was designed to reflect the identity of the Aroma Café brand while offering a more intimate and private setting for female guests. The result is a space that feels fresh, comfortable, and thoughtfully composed for its audience.

This 100 sqm branch in Dubai was designed to reflect the identity of the Aroma Café brand while offering a more intimate and private setting for female guests. The result is a space that feels fresh, comfortable, and thoughtfully composed for its audience.

The Challenge
The Challenge

To create a cohesive extension of the main Aroma Café experience, adapted for a smaller footprint and an all women setting. The space needed to feel familiar yet distinct, maintaining a high level of design quality in a compact layout.

To create a cohesive extension of the main Aroma Café experience, adapted for a smaller footprint and an all women setting. The space needed to feel familiar yet distinct, maintaining a high level of design quality in a compact layout.

WHAT WE DID
WHAT WE DID

We softened the material palette with muted tones, gentle lighting, and curved furniture lines. The layout prioritised comfort, privacy, and a natural social flow. Decorative accents were curated to reflect elegance and ease, reinforcing the concept of sensory satisfaction through subtle design.

We softened the material palette with muted tones, gentle lighting, and curved furniture lines. The layout prioritised comfort, privacy, and a natural social flow. Decorative accents were curated to reflect elegance and ease, reinforcing the concept of sensory satisfaction through subtle design.

“We asked for something that felt elegant and comfortable without losing the brand feel. ETCH delivered something even better. The ladies love it and so do we."

“We asked for something that felt elegant and comfortable without losing the brand feel. ETCH delivered something even better. The ladies love it and so do we."

Cafe Owner

Cafe Owner